CIO view: Ten principles for effective collaboration originated on Effective CRM Salesforce.com’s huge Dreamforce conference, held last week in San Francisco, brought together 45,000 registered part...

If your company operates a large number of remote branches, stores, or franchises regardless of whether they are nursing homes, steel service centers, car dealerships, or insurance agencies, driving m...

Many B2B companies understand the need to create and curate content to connect with their customers and prospects, but Cisco has done it in a unique place, their newsroom. This very different approach...

Tim Berners-Lee, to his credit, did not invent the Internet. He did have one good idea. He was not the first person or even the twelfth with the same idea, but he did make it work. Yet most of the...

My site was hacked for a few months now, in what was mostly a benign, but nevertheless annoying way. The hacker injected spam pages onto SEOROI.com about debt and financial products,...

Over the years I’ve spent in business development, consulting, and client service, I’ve found somewhat consistently (albeit anecdotally) that using the right words within the proper context and wi...

Examining responsibility for auto-scalability in cloud computing environments. [ If you’re coming in late, you may want to also read the previous entry on application-driven scalability ] Tod...

What’s the average conversion rate for free trials, pricing pages, or Freemium with SaaS or Web Apps? There are some fundamental problems with “average conversion rate” which is why people rarel...

In part 1 of this series I provided an overview of how to get started building an Analytics App with GoodData. Now Id like to address why apps are the ideal model for applying robust, usable intellige...

...Via Acquire Media NewsEdge) Penton Media, said that it has acquired Nine Lives Media and its online destinations: MSPmentor, Talkin' Cloud and The VAR Guy. In a release, the Company said that Nine...

Choose your cloud with integration in mindInfoWorldMost organizations that use cloud computing understand the need to use interfaces to access both information and services from the cloud, whether dir...

When I first started this blog there were plenty of people saying I was nuts to think that anyone would trust their accounting data to a SaaS/cloud player. Six years on and regular r...

Marketing Automation Times has confirmed that Salesforce.com has selected Eloqua for marketing automation.  Neither Salesforce or Eloqua would confirm or deny this information as numerous companies a...

Using the LinkedIn Status Update Box to share pertinent business information is a strategy that will pay big dividends when used correctly. Note the emphasis on the word business. That is not to sugg...

On early Sunday evening, UK time, The DNS records of many websites, including those of The Register and The Telegraph, were hijacked and redirected to a third party webpage controlled by Turkish hacke...

I speak to a lot of B2B content marketers. It can be exhausting. Not speaking to them, of course, but hearing them talk about all the stuff on their plates. The list of To Dos is overwhelming. Im trul...

Customer Relationship Management, or "CRM," is a broad idea that was successfully marketed starting at the turn of the century...and then fell far short of everyone's expectations. It’s useful now...

We’ve seen reports and are also seeing some AdWords ads displaying with three lines of sitelinks, and Google has updated its help documents to indicate that “up to six” and “three-line” Ad S...

The polls  for OpenStack Governance Elections closed. Congratulations to the winners and thank you all for participating in this election. PROJECT POLICY BOARD (3 positions + 1 to replace resigning m...

Does the perfect banner ad exist? One that no one can resist clicking on to learn more? We’re not sure if it’s really out there, but in the infographic below we take a look at the essential qualit...