Social Media and the empowerment it bestows to the consumer is bringing disruption across every industry – in countries across the world. Ecommerce retailers the world over are rapidly adopting social commerce tech­niques to leverage employees, partners and customers to share stories, recommendations and interact with influencers.

In these two sessions I will show how ecommerce websites that leverage the power of social networks to drive word of mouth can drive higher conversions, average order sizes and customer satisfaction.  I’ll also show how adding social components to a website and shopping cart do not have to make the website slower. Faster websites have higher conversions, average order sizes and are more likely to be shared and generate repeat visits.