- The Difference Between Internet Marketing and Inbound MarketingNovember 15, 2010I often hear theses two phrases used inter-changeably: Internet Marketing and Inbound Marketing. So, what’s the difference? Inbound Marketing When a company is doing effective inbou...
- Why the Enterprise 2.0 Vs Social Business Debate is Really Going OnNovember 15, 2010(Chess puzzle, white to move and mate in 2, can you figure it out?) There’s been some interesting blog fodder as of late around whether or not the terms Enterprise 2.0 or Social Business are more a...
- Google Removes 3 Advanced Search OptionsNovember 15, 2010Google has recently removed three useful options from the advanced search sidebar. You can longer restrict the results to shopping-related pages or remove shopping sites from the results.Another optio...
- Private cloud discredited, part 1November 15, 2010Back in January, I made a controversial prediction that private clouds will be discredited by year end. Now, in the eleventh month of the year, the cavalry has arrived to support my prediction, in the...
- AOL Unveils “Project Phoenix,” Its New Webmail AppNovember 14, 2010AOL this afternoon unveiled an updated web client for e-mail, which it says accounts for 45% of all its page views. The announcement and new features have arrived just one day before Facebook is expec...
- Promote Your Strategy to Boost Your Cloud ExecutionOctober 1, 2010Sitting on yet another flight during takeoff I was forced to read print because my Kindle could obviously disable the auto-pilot system and force us to crash land on a secret governme...
- Google Tries To Put Money Value On Cloud CollaborationNovember 12, 2010Google has enlisted the number-crunchers at Forrester Consulting to answer a simple question: How much is faster collaboration worth to businesses? More specifically, Google was looking to quantify th...
- Tech Data CEO: Software Revolution Is ComingNovember 12, 2010Tech Data is transitioning. The broadline distributor is creating specialty units that focus on sea changes occurring in the industry.
- "Zagat Survey Aims to Regain Its Online Balance"November 14, 2010Excellent article by The New York Times details the struggle of traditional media brand Zagat Survey to maintain their business model as they integrate new media ideas. New York Times 11/13/10 Subsc...
- The Growth of Cloud Computing in StatsNovember 14, 2010I have previously posted (here) an exciting new video from AMD about how cloud computing is managing the information explosion. Below you’ll find attribution for those stats, as th...
- Social Media vs. SEO: My ApproachNovember 14, 2010The SEO vs. social media debate is one that has been going on for a number of years now, and it hasn’t abated. A recent guest post here on ProBlogger titled Why Social Media is a Better Investment t...
- Report: How Digital Media Influences Brand Equity PerceptionNovember 14, 2010Search marketing firm iProspect has released the results of its most recent research study, attempting to quantify the value of digital media and the effect of branding on customers’ purchase paths....
- Sales Productivity Requires Systems of EngagementNovember 13, 2010Attended the Sales + Marketing 2.0 Conference earlier this week in San Fran. My key take-away (with links to some related posts)? Sales productivity needs improving + it's going to take 'systems of en...
- Marketing technologists make fireNovember 13, 2010"Shouldn't all marketers be marketing technologists?" That's a comment I've been hearing more frequently. One of the more interesting objections to my case for a chief marketing technologist is, "Sho...
- Rockmelt Review – First TakeNovember 13, 2010Rockmelt Review: I got an invitation from a colleague of mine this morning to try Rockmelt, a new browser from a company backed by Marc Andreesen. Unlike the other reviews I have read of it, in my fi...
- Lessons from a Recovering CMO with Andre Pino of Forrester ResearchNovember 12, 2010Guest Post by: Phil Fernandez I had the pleasure of hearing the keynote Andre Pino, principal analyst for Forrester Research, delivered at our recent Marketo User Summit, coining himself a “Recoveri...
- Read the transcripts! CloudCIO Scott Stewart meets Vivek Kundra (US Federal CIO) at HarvardNovember 13, 2010This year CloudCIO (Scott Stewart) meets Vivek Kundra at Harvard Business School whilst at the Executive Education course “Delivering Information Services”. The transcripts from...
- How to Use Conversion FunnelsNovember 12, 2010Last month, ClickTale was pleased to announce the exciting launch of our Conversion Funnels, revolutionizing the way online businesses optimize their websites. In this post we will go through how to b...
- Why Google's new in-page analytics sorta sucks: A videoNovember 13, 2010I lie at the beginning of this video. I say that there are some things I love about Google Analytics' new 'in-page analytics' feature. Truth is, I hate it. You know I'm a fan of all things Google Anal...
- An List of Keyword Research ToolsNovember 12, 2010Trada is doing a blog post series on keywords. Previously: Intro to Keywords, Exact Match vs Broad Match vs Phrase Match, Negative Keywords Next week: Social Media Tools for Keyword G...
- Plugin by C. Murray Consulting
Cloud and Marketing Recent Reading
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William Toll’s Cloud and Marketing Recent Readings
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