- Persona-bly Speaking
September 25, 2009
Recently, there has been much tweetage amongst the #prodmgmt community in the Twitterverse on the subject of personas.
It all started innocently enough when @bstnmelody tweeted “Need help from #prod...
- Convergence Commentary: Gone with the Cloud
April 12, 2011
BusinessCloud9s Martin Banks is in Atlanta at the Convergence conference. In the first of a series of diary pieces, the seasoned Microsoft watcher offers his personal view on the events of the first d...
- Case Study: Social Media Campaigns Outperform Banner Ads for Driving Quality Web Traffic
April 12, 2011
Large brands like the ones we work with typically include social media marketing as part of a much larger marketing mix, as they should. They frequently run TV ads, banner ads, PR programs, pay-per-cl...
- A Revenue Cycle Analytics Overview for B2B Success
April 11, 2011
In B2B marketing, numbers drive everything. They define lead generation success, they give marketing relevancy within the organization and they drive strategies and campaigns.
Especially in this buyer...
- Post-click Copywriting Tips for Higher Conversions
April 11, 2011
Writing ad copy is an art and a science, right?
First you get creative and figure out how to distinguish yourself and persuade searchers to click on your ad, all in 95 characters. Then you get scien...
- Why The Customer Lifetime Value Formula Is Crucial To Your Business
April 11, 2011
Customers are expensive things to find, so you should be doing absolutely everything in your power to keep them as a customer and ensure your benefiting from the customer lifetime value formula.
This...
- The Winners and Losers of Social Media
April 12, 2011
Tumblr, Weibo, Reddit, StumbleUpon, LinkedIn - Top; MySpace, Friendster, Ning, Hi5, Kaixing001 - Flop
As seen on ignite
- Three examples of what Facebook doesn't include in Open Compute, like the use of Fusion IO integration
April 12, 2011
There are many out there who believe Facebook's Open Compute Project published all the details on Facebooks new data center. When I see the Open Compute website I see what is missing more than wha...
- How iPhone and Android Are Changing the Network
April 12, 2011
If you want to run into Pradeep Sindhu, co-founder of Juniper Networks, your best bet is one of Palo Alto’s many cafes. Chances are, if you spot Sindhu, chairman of a $23 billion (in market capitali...
- Bloomberg Launches BusinessWeek iPad App
April 11, 2011
Bloomberg Businessweek has launched their iPad app called Bloomberg Businessweek+, and it is the first app from a major publisher to use Apple’s in-app purchases for subscriptions. In addition to Bu...
- How To Optimize for Google 2011 – Part 1 of 3
April 11, 2011
It has been nearly 3 years since I wrote my original 3 part series on “How to Optimize for Google”. Since writing that article some things have certainly changed, while others have remained exactl...
- IBM Offers Cloud Partners New Financing, Rental Options - CRN
April 11, 2011
ChannelBuzz.caIBM Offers Cloud Partners New Financing, Rental OptionsCRNBy Rick Whiting, CRN Looking to give its channel partners a leg up in cloud computing, IBM is offering new pricing and financing...
- Microsoft Unveils Plans To Adapt Its ERP Applications For Cloud Computing - CRN
April 11, 2011
ReutersMicrosoft Unveils Plans To Adapt Its ERP Applications For Cloud ComputingCRNMicrosoft will develop cloud-computing versions of its Microsoft Dynamics ERP applications and the company is promisi...
- SIIA Announces Finalists for 2011 CODiE Awards in Business Software
April 11, 2011
SIIA is pleased to announce the finalists for the 26th annual CODiE Awards in the business software categories. A list of the finalists is shown below, but may also be reviewed at http://www.siia.n...
- NTT America Announces Commercial Availability of New Private Cloud Offering - Business Wire (press release)
April 11, 2011
NTT America Announces Commercial Availability of New Private Cloud OfferingBusiness Wire (press release)NEW YORK--(BUSINESS WIRE)--NTT America, a global infrastructure services provider and wholly own...
- Life As Google's CIO
April 11, 2011
Ben Fried explains the unique experience of running Google’s corporate IT, from constant online software upgrades to a homegrown videoconferencing system.
- Apple store kneecaps rival browser
April 8, 2011
Bookmarklets considered harmful Exclusive Apple has ordered the developer of a web browser for iPhones and iPads to disable vital functionality. The gatekeepers at the iTunes store, which sells the...
- Bruised Iron Mountain gives up on storage cloud
April 11, 2011
Gartner gives game away It's weird: Gartner is now Iron Mountain's news outlet and tells us that bruised Iron Mountain is giving up on its public cloud storage and closing the business down. The belea...
- How to Build an Unforgettable, "Smashable" Brand Identity (Hint: It's Not the Logo)
April 11, 2011
No, you don't have to tell me, because I know what you're about to say: your new product is brilliant. It's a game-changer. Problem is, you need a killer logo. Well, today, designers, inventors, and i...
- Facebook and Baidu Reported in Social Networking Deal
April 11, 2011
Like all social networking sites, Facebook is banned (others say it is blocked which I guess is the PC way to talk about censorship) in China. No surprise there. What is a surprise, however, is that a...
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