- Social Media Ad Spending Will Hit $3.3 Billion in 2010September 7, 2010Social networks worldwide will rake in $3.3 billion in advertising dollars this year, according to updated estimates by eMarketer. That’s a 31% increase from 2009?s $2.5 billion...
- The Importance of ContextSeptember 7, 2010On September 7, 2010, Matthias Roebel from BizSphere.com/blog wrote “The Importance of Context for the Enterprise 2.0?: Just a few days ago Joe Galvin from Sirius Decisions wrote about how importa...
- Empowered free on Kindle this week. Why we're not crazy.September 7, 2010by Josh Bernoff Starting today and continuing until this Friday September 10, you can download Empowered to your Kindle at no charge. You want to know how to manage your company in the age of empower...
- Capacity Management – reason enough for the CloudSeptember 7, 2010The issue of how better to use IT resources is currently the focus of a lot of interesting buzz words such as capacity management, Green IT, energy management and, above all, Cloud co...
- The Difference Between Good Design and Great DesignSeptember 7, 2010What’s the difference between a good design and a great design? When you sit down and start a new project, that should be one of the questions at the forefront of your concerns. Yours is a quest to...
- Why Competitors Hate CompetitionSeptember 7, 2010The last 2-3 decades have been a time of business exuberance—not just in terms of revenue and earnings growth, but in thought as well. In that time-frame, we’ve seen the emergence of several slog...
- UNcanny Insights From UnMarketingSeptember 7, 2010TweetThe new book UnMarketing from Canadian viral marketer and Twitter gadfly Scott Stratten takes the rules and purees them, Blendtec style.Here’s what makes UnMarketing an unusual, yet worthy use...
- SAP deploying 1000 iPads to employees, more on the waySeptember 6, 2010SAP has embraced its devotion to mobile solutions by distributing 1,000 iPads to employees with more to come. ZDNet reports that SAP's CIO Oliver Bussmann shared news of the iPad program late last wee...
- RIM Acquires DataVizSeptember 6, 2010Now that Nokia and Microsoft are working closely on mobile office features, it seems like RIM has acquired DataViz to give BlackBerry a productivity boost.
- How To “Mobilize” Your MarketingSeptember 6, 2010Evolution of an idea. I read WIRED’s “Web is Dead” article and the very first graph rings true to me. You wake up and check your email on your bedside iPad — that’s one app. During break...
- Why social media needs to learn the marketing basicsSeptember 6, 2010Given that it pays my wages, I’m not supposed to let you know that social media isn’t the be-all-and-end-all for marketers everywhere, but try as I might I still can’t quite come up with enoug...
- Why Brand and Reputation Management SEO are the Way ForwardsSeptember 6, 2010If I were to sit in a meeting with a big client now and tell them to slash a little of their traditional SEO budget and instead spend more time optimising the top 30 SERP’s for variations of their...
- What Big Brands Are Spending on GoogleSeptember 6, 2010NEW YORK (AdAge.com) -- Before BP could stem the oil gusher at the bottom of the Gulf of Mexico, it unleashed $100 million in ad spending, largely on network TV, to stem the damage to its image. But i...
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